THE BARE Platypus has often pondered the impact of
technology on home and social nudism. We’ve
discussed the likely effect of Instagram, Google Glass, Cloud Computing, and
Data Rationing. Now there’s a new issue.
This week a German credit rating company pulled back from a plan to acquire mass amounts of Facebook data. The company claimed it merely wanted to better serve and market to customers.
We understand that companies use information from social media to target advertising, such as placing a banner ad for RV insurance on the welcome page of a user who lists an interest in camping. But privacy experts fear the worst when sensitive material gets in the hands of a credit rating company.
For example, suppose such a company learned you “liked” a Facebook campaign to legalize marijuana? Rightly or wrongly, it could conclude you're more likely to wind up in jail and unable to pay your bills, then lower your credit score accordingly.
Now suppose that those who assess credit scores learned you follow Bare Platypus, or subscribe to the All Nudist e-Newspaper. Would they assign you a lower credit score for being “more likely to be fired by an employer" over your private life?
Some of you are probably shouting “Bring it on!” at your
computer screens about now. Others are probably
busy adopting new cryptic pseudonyms for their screen names.
That IS a scary idea, and fits in whith all the other information-grabbing that's going on. The underemployment situation today makes it a buyer's market for employers and they can fine-tune their applicant qualifications by ignoring anyone the least suspect of not being 'perfect'. Add to that FB's new advertising shceme whereby FB shares your 'likes' and comments with your friends, and your 'notoriety' spreads even farther!
ReplyDeleteBy the way, All-Nudist.com is our website, not the one listed in the article. We've moved!
http://all-nudist.com